Marketing Insights Archive
From 2009 through 2016 KnowThis.com's offered Insights into events shaping the marketing field. While the Insights section is no longer being updated, our archive of postings is still available. To find information in our Marketing Insights we offer two methods:
- Click on one of the Insights category tags listed below.
- Visit the Search the Marketing Insights Archive page to search our archives.
Latest Marketing Stories
- Britain Cracking Down on Gender Stereotypes in Ads (advertisers face changing ad market) New York Times
- What’s Your Best Innovation Bet? (insights into what it takes to be innovative) Harvard Business Review
- Influencing the Influencers: Using Social Media to Find Top Customers (how to use social media for target marketing) Knowledge @ Wharton
- How Apple's iPhone Changed These 5 Major Industries (example of an innovative product having wide-ranging impact) Time
- Shoplifting and Other Fraud Cost Retailers Nearly $50 Billion Last Year (big problems faced by retailers) Time